Vice President of Group Fitness, EOS Fitness
Joella Hopkins is the Vice President of Group Fitness for EoS Fitness overseeing gyms in California, Arizona, Nevada, Utah, and Florida. She has approximately 30 years of experience in the fitness industry from general management, sales, personal training with expertise in group fitness management. Presenting at respected fitness conferences for the past 20 years including IHRSA, Club Industry, SCW Fitness, FitnessFest, DCAC among others, her topics have included master classes in step, weight lifting, functional core, HIIT, sports conditioning, as well as lectures on personal training, small group training, group fitness management and leadership. She was also a Master Trainer and Presenter for Les Mills for 15 years for BODYPUMP, BODYSTEP, and BODYATTACK appearing in BODYSTEP workout videos. She has traveled the world training instructors, personal trainers, and managers to teach, lead and make a career in fitness. At EoS Fitness, Joella’s goal is to allow the members to experience “boutique-like” group fitness classes at a price that everybody can afford. Her favorite things are God, dogs, and wine.
President & CEO, BMC3 – Bill McBride Consulting, Coaching & Club ManagementCo-Founder, President & Chief Executive Officer, Active Wellness
Bill is a health club industry veteran with over 25 years of experience leading and managing all aspects of commercial health clubs, medical fitness centers, residential, community, multi-tenant and corporate fitness sites. He co-founded Active Wellness, LLC and owns a health club consultancy - BMC3. Bill has served as Chairman of the International Health, Racquet & Sportsclub Association (IHRSA) Board of Directors, President of the Mid-Atlantic Club Management Association (MACMA) and served on the Industry Advisory Board for the American Council of Exercise (ACE). He is actively engaged as an author on industry education, serves on several fitness related technology company Advisory Boards, serves on the Medical Wellness Association (MWA) as a Faculty Member and The Medical Fitness Network (MFN) Advisory Boards. Bill also served as Contributing Editor for ACSM’s Health/Fitness Facility Standards & Guidelines, 5th Edition. Bill was recently acknowledged as one of the top 25 Consumer HealthTech Executives for 2020. Bill consults & speaks regularly on industry topics throughout the world.
Founder, Body Project Fitness & Lifestyle
Blending her extensive service industry experience in both corporate management and fitness entrepreneurship, Lindsay Vastola energizes success-driven professionals with her out-of-the-box presentations, creative workshops, and courses, and by curating conversation on issues that impact all facets of business and life…all grounded in the proven principles of Emotional Intelligence (EQ). Lindsay is the founder of Body Project Fitness, served as the editor-in-chief of Personal Fitness Professional (PFP) magazine, sits on industry advisory boards, and is a speaker and educator across industries.
Vice President of Customer Success, Sneeze It
For nearly 30 years Katherine has pursued her passion for fitness, health, and athletics. She has extensive experience in the health, fitness, and sports industries, having held positions in gym management and ownership, sales, marketing, advertising, promotions, personal training, and countless volunteer hours coaching and advocating for increased accessibility to youth sports. She has spent the past 3 1/2 years helping gym owners and franchises increase revenue through digital marketing and sales process strategy. Katherine now serves as VP of Customer Success for Sneeze It, building and overseeing client success and account management.